Why do we use direct marketing?
In terms of our approach, we use direct marketing over online marketing. Online marketing is helpful as it costs very little for the brands to contact new buyers, and it is usually much faster to create digital advertisements than print ones. Direct marketing, however, offers numerous benefits that you should consider as you decide upon a promotion plan for your business. Not only can you capture a small demographic, but you can also get in touch with those prospective buyers in a way that may be more effective than traditional online marketing.